Is Tommy Hilfiger a Good Brand? What You Need to Know

by jacky chou
Updated on

There are a lot of brands in the fashion industry that you have come across, even if you are not a fashion fan, and Tommy Hilfiger is one of them. The question is; is Tommy Hilfiger a good brand? It basically depends on the angle from which you view it.

This brand is diverse in that it deals with various fashion items such as suits, shoes, bags, watches, and wallets, among other products. As a result, it may not be considered a good brand in every fashion industry sector; it has both strengths and weaknesses.

What is Tommy Hilfiger?

Tommy Hilfiger is an American fashion and lifestyle brand founded by Thomas Jacob Hilfigerin 1985. The brand started by designing clothing and footwear for men, women, and children and later expanded to other accessories and perfumes. However, it is well-known for its classic American style, focusing on preppy and sportswear-inspired designs.

Tommy Hilfiger

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The brand’s clothing collections include casual, sportswear, denim, outerwear, and tailored clothing and dresses for women. The other accessories include bags, small leather goods, watches, sunglasses, and fragrances. The brand is also known for its collaborations with brands and designers, such as Lewis Hamilton, Gigi Hadid, and Zendaya.

Is Tommy Hilfiger a Good Brand?

To determine whether Tommy Hilfiger is a good brand, we will look at the quality of Tommy Hilfiger products, the material and durability, price range, craftsmanship, and customer reviews.

1. Material and Durability

Tommy Hilfiger brand uses various materials for their apparel and aims to produce more sustainable products. For instance, most of their bags are made of recycled polyester or recycled nylon, while others are made of polyurethane, which is durable, though not the most luxurious of materials.

Material and Durability

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Additionally, Tommy Hilfiger produces 100% recycled denim. The materials and thread used to stitch the denim are made from recycled plastic bottles. Also, the brand has begun producing 100% organic cotton and 100% recycled polyester products.

2. Price Range

Tommy Hilfiger has many different products, but we will only look at the price range of a few pieces. Handbags are reasonably priced, ranging between $90 and $220. Women’s shoes range in price from $40 for a pair of flip-flops to $200 for leather boots.

Tommy Jeans

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Clothes prices range between $30 and $300, with some luxurious dresses, jackets, and coats sold for more than $500. Underwear costs $15-$69, wallets $21-$69, while the jeans, for which the brand, like Calvin Klein, is widely known, cost between $60 and $150. 

3. Craftsmanship

To understand the quality of Tommy Hilfiger products, consider the craftsmanship and where the products are manufactured. Tommy Hilfiger’s apparel and accessories are produced in China and Vietnam. The brand collaborates closely with the communities around its factories to ensure that the products are made to a high standard and in good working conditions.


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Though Tommy Hilfiger products are finely produced, they have a different level of craftsmanship than those from luxury brands manufactured by highly skilled craftsmen and women in France or Italy.

4. Customer Reviews

Customer reviews on Tommy Hilfiger are mixed. Some buyers rave about the brand’s products, complimenting their style, fit, and quality, while others have complaints ranging from low-quality materials and craftsmanship to size issues.

Customer Reviews

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One recurring element in negative reviews is the brand’s inconsistent product quality. Some buyers reported obtaining well-made things that fulfilled their expectations, while others reported receiving products with issues or poor craftsmanship.

What Makes Tommy Hilfiger Brand So Expensive?

Tommy Hillfiger and Lewis Hamilton

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1. High-Quality Products

Tommy Hilfiger brand usually designs high-quality products that last for a long time. They buy high-quality materials from reputable manufacturers, enabling them to create the highest quality products. For instance, Tommy jeans will fit nicely, wash easily, and last long. This means you will have value for your money since you won’t need to replace your clothes often, unlike other brands.

2. Premium Brand

Tommy Hilfiger corporation is one of those brands you can count on to deliver high-quality products consistently. The brand has earned its reputation for designing affordable luxury with high-quality materials that can withstand frequent use in town or the suburbs.

3. Celebrity-Approved

Tommy Hilfiger has an advantage over its competition as celebrities love wearing the clothes and promote the products on social media. This usually gives Tommy Hilfiger an edge over competitors since consumers view celebrities as more trustworthy, and they don’t even have to pay them.

4. Show Status

Tommy Hilfiger’s clothes are usually associated with high class and wealth. This is because the clothing line has been operating for many years and continues to design high-quality products that are quite popular globally. As a result, this high-quality fashion gives a sense of status to those who wear them.

Best Selling Tommy Hilfiger Products

1. Clothing

Tommy Hilfiger Hoody

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Let’s check out a Tommy Hilfiger hoodie, for instance. The hoodies are made of 100% cotton, which ensures a lovely soft, and toasty feel. The Tommy Hilfiger logo and a tiny white and red flag are embroidered on the front of the hoodie for a classic American aesthetic. Besides, Tommy Hilfiger hoodies come in different colors to suit your style.

2. Handbags


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Tommy Hilfiger’s signature shoulder bag is made of 100% polyurethane for a smooth, glossy appearance and durable finish, ensuring that it will last for years. The front has minimal decoration in the shape of a gold Tommy Hilfiger logo, and the tonal light blue canvas strap is detachable and adjustable. Furthermore, the front flap reveals the main compartment equipped with pockets.

3. Tommy Hilfiger Shoes

Tommy Hilfiger Flag Pool Slides

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Let’s check out the Tommy Hilfiger Flag Pool Slides, for instance. These slides are the ideal pair, with a trendy appearance and a comfortable fit. They are made of thermoplastic elastomers, which make them waterproof, durable, and comfortable to wear. The wide foot strap is decorated with the Tommy Hilfiger signature logo for a super chic logomania style.

4. Watches

Like most other popular fashion brands, Tommy Hilfiger manufactures all of its watches from a Swiss firm. Surprisingly, their watches are regarded as one of the best though this is not coincidental, as the founder comes from a long history of watchmakers.

Tommy Hilfiger Watch

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Tommy Hilfiger collaborated with Movado, an international watchmaker, to launch its watch brand in 2001. The fact that most of their watches are under $300 makes them a well-known watch brand.

What is Tommy Hilfiger’s Signature Style?

Tommy Hilfiger’s clothes are usually associated with a preppy style. The signature brand, Tommy Hilfiger, aims to portray “the essence of classic American-cool style with a preppy twist.” Therefore, this is the ideal brand if you love classic designs, good fabrics, and sportswear.

Tommy Hilfiger's Signature Style

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When this American brand is mentioned, red, blue, and white, come into most people’s minds. This is because of their unique red and blue logo, a signature element that appears in most of their products. Besides, their designs often use white and cream neutral tones, creating a sense of preppy casual wear.

“Elevated sportswear” is another of this brand’s signature style elements. These classic sports-style pieces, such as jackets and pants, have been reimagined in luxurious fabrics for daily wear.


Tommy Hilfiger is a great designer brand that produces a wide range of clothing, accessories, and other products. Besides, compared to other clothing brands, the price is slightly lower and has a unique style design. However, as mentioned earlier, to establish whether Tommy Hilfiger is a good brand, we must look at the quality of these products, besides other considerations.

The materials and craftsmanship used to produce Tommy Hilfiger products are not on par with other luxury brands such as Gucci, Prada, or Ralph Lauren Collection. Though Tommy Hilfiger is a good brand, it’s not a high-end fashion brand compared to them. All in all, it depends on the angle from which you view it.

Frequently Asked Questions on Is Tommy Hilfiger a Good Brand?

1. Is Tommy Hilfiger a Fast Fashion House?

Tommy Hilfiger is a less expensive luxury brand and higher quality than fast fashion stores. However, this does not prevent the brand from malpractice. It has been revealed that the brand needs to take significant measures to eliminate its carbon footprint within its supply chain. Hopefully, this will improve in the coming years.

2. Who Are the Main Tommy Hilfiger Competitors?

Tommy Hilfiger’s main competitors include Ralph Lauren Corp, Hugo Boss, and Burberry. These fashion brands, like Tommy Hilfiger, produce apparel, accessories, and perfumes for men, women, and kids. Recently, Forbes magazine ranked Tommy Hilfiger among the most valuable brands in the world. It’s also one of the top ten largest apparel firms in America.

3. Is Tommy Hilfiger a Sustainable Fashion Brand?

Tommy Hilfiger has been trying to use eco-friendly manufacturing processes for some time. For sustainability, one of the many initiatives undertaken by the brand is the production of jeans using entirely recycled cotton. The fashion brand also worked hard to create adapted clothing for persons with physical disabilities in Europe and Asia.

4. Is Tommy Hilfiger a Popular Brand?

Tommy Hilfiger clothing lines have proven to be ever popular, which is why it is stocked in numerous department stores across the United States and over 2,000 stores in 100 countries.

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jacky chou


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